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Something I noticed as I share all these pieces is that once you start bundling up with coats and boots, the line between boho and western gets a little fuzzy. Suede and fringe can go either way, but I do feel there is a bit more feminine energy in the bohemian looks. Messy, loose Stevie Nicks curls, Moroccan tapestry patterns, long gold necklaces, and a head-turning brown boot. That’s a winter look to get behind. The key is also the accessories. The head scarves, the big-throw-over-your-shoulder scarves, and hobo bags that you can hold in your hand (because nothing is more annoying than a shoulder bag constantly falling off your shoulder because it’s over a giant coat). And if you are team sunglasses year-round, you can always wear your favorite pair. I’m really obsessed with this look that features jacket #2; everything about it is beautiful. I also love this sweater (#5) and the slip dress underneath (#6), but I personally wouldn’t style it together. I would have done jeans with that sweater and then the brown shearling coat (#1) with the slip dress. And I think that dress needs a pair of heels. The price range for this wishlist is all over the place, so there is something for everyone, or maybe one or two things to ask a loved one next month *wink*.

  1. Susanna Chow Carrie Shearling Coat - For the past two months, all I have thought about is shearling coats, and if I had to buy one right now, this would be it. The neckline and shoulders seem very flattering, and it just looks so warm and cozy. I’d wear it with a thin scarf, bootcut jeans, and heeled boots. Current fav winter look right there.
  2. Embroidered Kimono ZW Collection - I already touched on how much I’m in love with this look a little bit, but styling aside (because sometimes you have to look past the great styling and hair team), this jacket is so chic. If I saw a girl wearing this on the street or stepping into a holiday party, I would immediately be obsessed with her.
  3. Bracelet Hobo Bag - This Chloe bag is honestly a great year-round bag, but I especially love it this winter because we all know now is not the season for a shoulder bag. The gold details make this a great accessory, and it would pair beautifully with any of these looks in The Wishlist.
  4. Chain Necklace with Pod Pendant - This long necklace would look so chic over a knit sweater. I’m picturing a cream colored one with messy hair. Ugh, ja’dore!
  5. V-Neck Knit Sweater - My finger is hovering over the checkout button for this sweater because I love it so much. And I don’t even like V-necks, but something about this is speaking to me. In all honesty, I’ll probably send out this newsletter and then buy it immediately. So do as I do and as I say!
  6. 100% Silk Long Slip Dress - Such a great holiday dress to pair with said shearling coat or another coat of your choosing. I love a lace neckline, and this shade of deep green looks good on everyone.
  7. Wool Cashmere Scarf - The scarf’s design really caught my eye, and if you like patterns, this is for you. It’s not too flashy, though, so it could appeal to everyone. But a cashmere scarf is total self-luxury, and this would make a great Christmas gift if you have the budget for it.
  8. Fire Nights Suede Shawl - Shawls are great to throw on at home while you cozy up with a hot coffee and watch the snow fall outside, or layer this over a sweater/tight long sleeve and under a bigger coat.
  9. Western Wally Boot - This is what I meant when I said the line between boho and western can get a little blurry in the winter. Although this shoe literally has ‘Western’ in the name, to me it should be styled with a slip dress and messy hair. Please do not take this pointed-toe suede shoe and go western with it.
  10. The Rodeo Jeans - Tight bootcut jeans are a must for winter. Having something tight to your leg helps you stay warm, and you can wear your socks and boots comfortably underneath, because I am still not on board with the boots over skinny jeans. This is a much better option.
  11. Staple Slouch Socks - Love a slouchy sock. These are great for staying cozy at home or for poking out of your shoes. Remeber when you used to think socks were the worst gifts in the world? Well, you know you’ve become an adult when this would make the perfect stocking stuffer.
  12. Carrie Fringe Wool Long Coat - Chic.
  13. Edrika Suede Slouchy Booties - Everyone loves an Isabel Marant shoe, so of course, this one is a must. And that gold detail is so eye-catching, I love it.

I have a small confession to make: I basically only recently discovered the wonderful shopping place, which is eBay. I’ve really only bought jewelry there because it was never my go-to place to find the best vintage pieces. But how ignorant of me, because it is quite literally the best place to find vintage pieces. So after making this new discovery and opening myself up to an entire new shopping world (which was land my credit card did not need to discover), I’ve added so much to my cart that I might as well be a hoarder. But who knew there were so many great Chanel sunglasses!!! So, rather than promising my firstborn child to the bank, I thought I’d share my uncovered treasures with the world on my online fashion girls. My favorite group of people. Fashion is fun, as is online shopping, and I find it quite inspiring. I mean, I am writing a whole article about what’s in my shopping cart, so yeah.

On that note, all roads lead to Prada…

The Best of Vintage Designer

No. 1

This dark denim Chanel kitten heel is climbing to the top of my shoe purchase list. I’d love to style it with some super long trousers or a white slip mini dress and let the legs (and shoes) do the talking. It feels like a great all-year-round shoe too; I’m thinking a white cable knit in the fall, a fur coat in the winter, a maxi dress in the spring, and a mini dress in the summer!

No. 2

I’ve recently been obsessed with vintage denim and paying for that worn-in, washed-out look, and these are one of the two pairs of jeans that haven’t left my mind. They are men’s Levi’s 501s, and I love when those words come together. It gives you that oversized boxy cut while still being a great pair of jeans. You will definitely have everyone in your ear asking where these are from.

No. 3

Ok, sexy chic! This, with a strappy heel, statement earring, and a slouchy clutch, and boom, your date night look is done. It’s lined too, which is nice because sometimes I don’t want to walk into Balthazar with my underwear showing (I said sometimes). Since it’s lined, you can also make a great solo daytime look out of it. Throw on some black sunglasses, sit outside at a cafe, and watch everyone catch a glimpse of you because your body be looking BANGING.

No. 4

I’ve been obsesed with white baby doll meets milkmaid dress. Very 60s and 70s. The craving started when my friend last minute invited me to go her sorority’s party with her and the dress code was “white dress.” My mind immedieatly went to that photo of Isabel Lucas where she was wearing a white bell sleeve mini dress in an airport. Anyways, this dress with some repetto ballet flats or knee high black boots, and mwah. Oh and Balenciaga pony hair motorcycle bag circa 2006 ish. Oh my god if I saw you on the street I’d immediately make you be my best friend.

No. 5

Love a set, love a vintage Prada set. If I purchased this I’d be wearing it to every event I have in the forseeable future. It’s 100% silk so you know it just falls beautifully on the body. And I’m obsessed with the kneckline and sleeve length of the top. If you buy this please send me a photo of you wearing it at your dinner party with a glass of champange in your hand. I’ll die.

No. 6

I thought these shoes were different than my usual style that I reach too, and I’m having a lot of fun with it. The heel reminds me of the foot of a couch and I’m like, yeah obviously that makes so much sense why aren’t all shoes inspired by furtniture? These with some blue jeans, and tight bodysuit tank top (or a flowly white cotton blouse), and some super blinged out gold hoops. And maybe a super chunky statement ring or a big bangle on your writst. Love!

No. 7

I am an absolute sucker for a leather jacket. I own way to many and I’ve been collecting them since I was 15. So, I have years worth of vintage leather jackets hanging in my hometown bedroom closet. Although I did take like half with me when I moved and I think about the other half sitting in my closet daily. But I digress. This is a vintage Calvin Klein and that collar is something I have not been able to find on a leather jacket. It’s so so so so good, just the ultimate cool girl vibes. Plus it’s a mens jacket and you know how I believe in men’s jacket supremacy.

No. 8

Love a slinky mini dress. This one is the perfect shade for fall (if you live somewhere hot) when the weather is starting to get crisper but a jacket with pants is too hot and a dress on its own is too cold. But a 90s brown slinky with an oversized jacket is perfect. I love 90s fashion and this dress just screams 90s Calvin Klein to me.

No. 9

This vintage Chanel knit top, styled with the jeans pictured in No. 13, and the blazer in No. 10. I might need to buy this look for an off duty fashion week look. And I would style it with either a square toed black boot or kitten heeled mules (toes out preferably, and with black nail polish if need be).

No. 10

I’ve been keeping my eyes open for an oversized blazer that has a mix of Chanel tweed and grandpa plaid, and this vintage Isabel Marant blazer is the perfect combo. Styled exactly how I described above.

No. 11

I’m a big fan of using your bag to bring in a pop of color to your outfit. And I’m a huge fan of a pop of red. Or more than a pop. More like a splash. Wait, is that less that a pop? I’m thinking someone is holding a red paint bucket and they splash it on you. That would be a lot more red than a pop. Either way, this bag is cute.

No. 12

To me, this oversized pulloever is very Courtney Grow. So in honor of her, I’d style it with some form fitting 501s, and either the Row flip flops or some jellies. But in my version, I’d wear it over a Cou Cou Intimates white mini dress and black ballet flats.

No. 13

Please refer to section title “No. 9” for styling advice. It’s a whole look. However, I might also switch out the Chanel knit top for the Prada single stitch tee you see in No. 14. Keep the Isabel Marant Blazer, but opt for a penny loafer on your foot. Ugh, I don’t know which look I like more!

No. 14

And on that note, love this Prada t-shirt. Jeans and penny loafers, or black slip silk maxi skirt and oversized blazer or leather jacket. Or both. It’s a day to night piece, if you will. And I would.

No. 15

These were one of the pairs of the vintage Chanel sunglasses I was referring too in my opening paragraph. Wow, we’ve come so far! And i’ve probably typed out the word “vintage” way more than is consider acceptable. I think we should have sunglasses in every shape and every size, so if you don’t have a pair like these, now is your chance. I also think a pair of designer sunglasses is a great birthdayy gift. It shows you put thought and effort, and it’s very stylish without having to guess someones size or preffered fit. And these come with a cute case so you can wrap ‘em up nice and pretty.

No. 16

My love for this dress comes from the same place my love for the dress in No. 4 came from. When I’m shopping for baby doll dresses, I ask myself, “would Rosemary wear this?” (I’m refering to Rosemary’s Baby in case you aren’t well reversed in horror movies or pixie cut icons). And I think she would approve of this. And if not her, then maybe Bella Hadid in her cowboy grass loving era.

I can’t believe we have reached the end. What a beautiful journey we went on together. I hope you have some new outfit ideas or maybe some my styling gave your inspiration on an outfit you can pull together in your own closet. Or maybe I gave you an excuse to pull out your credit card and get that dopamine hit. Love you either way! Stay tuned for more rambles xxx

I like to consider all of these long sleeves that I want to buy as a way to manifest my move to NYC. Because I picture myself wearing these pieces, strolling through NoLita, going to grab a coffee or cocktail with the girls post casting. Everyone is talking about the new drop from the Row, and pinning up your hair is “oh so chic” again.

Yesterday in LA, it was 65 degrees. I changed my coat three different times so that I could enjoy all of them before it was time to hang them back up until I get another glimpse of a cozy autumnal day. It probably won’t be until November or December. But on Saturday, the temperature will be 83 degrees and sunny. However, I’ll be knitting a beanie, lighting a candle, and pretending that it’s too cold to go outside. My other problem (if you want to call it that) is that I don’t dress for the weather. If I wake up and I really want to wear a tank top and jeans, that’s what I’m wearing. If I want to wear my leather jacket and Réalisation Par slip, nothing is stopping me. I take the expression “rain or shine” quite seriously. So when the calendar reads October (or in this case, November), I’d like to put on my silk pants, oversized knit sweater, and penny loafers and go outside, no matter what the weatherman says - to my dismay or not.

So, I live vicariously through my shopping cart. And here she is.

  1. Trading Up Polo - This with a white tee underneath, your favorite pair of jeans, and whatever shoe is most fitting for your vibe and occasion in that given moment. Ideally, I’d also have a black 35 calf leather Birkin in hand, but I haven’t reached that point in my life yet. This polo also seems like something cozy and warm I’d want to throw on in the house when I’m pouring my morning coffee or cuddling up on the couch for the night.
  2. Genevieve Dress - Think Rosemary’s Baby. Think Phoebe Tonkin. Think legs out, clogs on, pain au chocolat in mind. Honestly, I would argue against myself and claim this is an all-year-round dress. And it is, but I don’t have it, and it’s fall, so it is also technically fall shopping. Both can be true at once.
  3. Mauric Hobo - Suede Espresso - A suede hobo bag is the ultimate autumnal accessory. If you own one, great. If you own the Prada one, you are on my rob list. If you need one, you’ve come to the right place. This one is cute, and I want to hang some gold keychains off the side. But that’s just me.
  4. White Small Cashmere Bandana - Ok, new obsession - bandanas. Like, imagine being on a farm in Pennsylvania or Connecticut, wearing a sweater and a cashmere bandana around your head. Maybe you’re driving with the top down through the countryside, perhaps you have on your Hunter rainboots, and you’re going for a mid-morning stroll. Who knows. I just know the vibes will be elevated with this simple piece of fabric.
  5. Suede Leather Straight Trousers - Sometimes I want to switch it up from my typical blue jeans, and these felt like a comfortable transition. I can still style it with my white tee and a great pair of sunglasses if I’m feeling on edge. And probably my penny loafers, because ever since I bought them, they are all I can think about and wear.
  6. Striped Long Sleeve T-Shirt - You can never have too many striped long-sleeve T-shirts. I don’t know what it is, but the limit does not exist. This one, though, is my personal favorite. The boat-ish neck, the thin stripes, the perfect deep shade of red. Ugh, Ja’dore!
  7. Men’s Flannel Shirt - I haven’t totally figured out why I want a flannel, but I do. I like having at least one masculine piece in my outfit, and this will scratch that itch for me this fall. Wear it over your favorite single stitch tee and a comfy baggy pair of pants—maybe jeans, maybe sweats, perhaps silk. But you have to accessorize very carefully and very strategically because you can get quite “Revolve-cowboy-mormon-mom” very fast. Sorry, no shade to the Revolve-cowboy-mormon-moms out there, that’s just not my vibe. So go funky, vintage, and “this doesn’t really match” with your shoes and sunglasses.
  8. Chanel Vintage 2010 Mules - I love a heeled mule/clog. Especially if it has studs. And I know it’s not just a fast trend for me because this is the third F/W season that I have been obsessed with and in dire need of. These are actually from Karl Lagerfeld’s SS10 Chanel collection, but I’m getting a colder month vibe from them.
  9. Faux Fur Jacket - There is definitely a limit on the amount of furs you should have in your closet, but I am entirely unaware of what it is, and I would not like to be informed. Ignore is bliss! So I will keep buying three faux furs every year to grow my collection. This one is smaller and less extravagant, making it quite the everyday jacket.
  10. Chloe Knit Pants - These pants are definitely something I owned in elementary school, but often my best pieces are from that time. Something about it was speaking to me, and I still don’t know what it was. But you don’t always need to explain yourself; sometimes you know, and that’s good enough for me.
  11. Relaxed Satin Straight-Leg - These paired with said polo and white tee from No.1 - maybe. Or some other variation of that. I like how these pants encapsulate so many different vibes and aesthetics. It’s fun. And they look comfy.
  12. Zip-Up Cardigan - Very chic to me. I love the double unzipped look. I’d style it precisely the way they did in the photo. Oh, and with a great brown boot. Maybe a suede one. Yummy.

There’s something oddly personal about the cup you carry. You don’t realize it until you’ve gone through a dozen that weren’t quite right — too heavy, too leaky, too ugly to actually bring anywhere. I needed one that could survive my entire day: early walks, traffic, Pilates, and late nights spent half-knitting, half-scrolling. My perfect cup from Corkcicle is the first one that has. It’s the rare balance of form and function — it keeps drinks cold all day, never leaks, and somehow looks chic doing it.

A morning stroll...

My day usually starts with a walk. I make an iced matcha before I leave, pour it into my cup, and head out. By the time I loop back home, it’s still perfectly cold — not watered down, not tepid. The triple-insulated stainless steel actually does what it claims to, which feels like a luxury in itself. It’s one of those details that makes your morning feel quietly pulled-together, and knowing Corkcicle’s mission to reduce single-use plastic makes it feel even better.

The perfect car companion...

In the car, it fits perfectly into the cupholder. A small thing, but one that feels surprisingly rare. No spills, no balancing act at stoplights, no condensation ring on the console. Just something that works — sleek, sturdy, and easy. It’s one of those rare design pieces that you never have to overthink.

A workout class necessity...

At Pilates, it sits in the corner beside my reformer. I refill it with water, and somehow it still feels cool by the end of class. It never leaks, even when it’s tossed into my tote bag with socks, keys, and a phone that’s perpetually on 4%. Corkcicle feels like the quiet definition of practicality — not flashy, not trying too hard, just reliable and smart.

My wind down duo...

At night, I trade matcha for tea. I pour it into the same cup, curl up to knit, and let the steam rise while my playlist loops softly in the background. It stays warm until I forget about it — which is kind of the point. It’s a small luxury, having something that adapts to you instead of the other way around.

I’ve realized that the best essentials disappear into your day. They’re practical, effortless, and built to last. The Corkcicle does exactly that — reducing waste, keeping pace with my routine, and fitting seamlessly into the way I live. It’s the rare kind of everyday item that reminds you that good design can be both beautiful and responsible. And plus, it's like the prettiest cup ever. I'm literally bringing it to my next nail appointment for a shade match.

Shop my exact cup style here.

Explore all of Corkcicle's designs here.

Shop my favorite picks below.

I feel it is my duty to be honest with you girls on here, and so I must confess: I'm an avid Amazon shopper. I have succumbed to the new ways of convenience and same-day shipping. You know I love a one-stop shop (hence tigg), and sometimes Amazon can be just that. Now obviously I'm not going on here to buy Diptyque candles or matcha powders (but I do love a bulk order of almond milk), however, sometimes you need to get your hands on tea tree oil and an eyeliner by tonight, and you don't want to fight to find a parking spot on Larchmont to go to the beauty store. So I kind of believe in an all-or-nothing. Either find your niche-curated-flagship-store brand and products, or just resort to Amazon. And when you do fall back on the free shipping and buy now button, here is what you can't miss.

Clean Skin Club Clean Towels

If you are struggling with breakouts, I wholeheartedly suggest switching to clean towels. Since switching, I've seen a significant improvement in my skin, and I no longer have to worry about reapplying bacteria to my face after washing it. These towels also feel incredibly soft and gentle, without stripping away any of your skin's natural hydration. Just remeber to pat!

OPI Nail Polish - Put it in Neutral

In my opinion, mixing "bubble bath" and "funny bunny" resembles "put it in neutral", and this is essentially a one-and-done product. I've also found myself to be a loyal OPI fan, and I exclusively use them, whether I'm getting gel polish, regular polish, or doing my nails at home. Either way, they never chip or peel. And I've tested this theory many, many times, and it has proven itself true over and over again.

Medicube Triple Collagen Serum

My friend originally used this, and I felt influenced to buy it and see what it would do. I'm not a believer in the skin's ability to topically absorb collagen, but I still wanted to see if this serum would have a positive effect, making my face more hydrated or softer, or something similar. And I must say, it really is like an Instagram filter on your skin. It's smoothing and softening, and your skin will literally be reflective after using it, not just because the product is shiny, like you will wake up the next day and your forehead will reflect light. I never knew what people meant when they talked about glass skin until now.

ALLEYOOP Cream Eyeshadow Stick

I've been searching for cream eyeshadows for quite some time now, and I really like this one, especially in the shade "Guava." I'm never sure what color I want for my eyes because I'm still not sure what my "colors" or "seasons" are, but I recently heard that the shade "Guava" was great for those who have green eyes, and since I'm a part of that community, I decided to give it a try, and I love it! It's great for a daytime or nighttime look (score), and it takes half a second to smooth on to your eyelid and go. I really like the consistency of the product and the pigmentation, so I would definitely recommend it.

Mediheal Tea Tree Sheet Mask

I'm going to cut right to the chase: these sheet masks are great for reducing redness and healing post-acne pigmentation, as well as keeping any spots at bay. I was so obsessed with the results that I used the whole box in a week. I didn't even repurchase it because I felt it had healed me and resolved all my problems immediately. But I might grab another order for safekeeping.

Ice Roller

I love ice rolling, and I love all the gadgets; this is my latest favorite. It's double-sided, and the shape is great at depuffing, making it feel like a total massage. Plus, it's nice and compact, so I feel like it doesn't get dirty and I can travel with it!

Hane's 2-Pack Tank Tops

I love these tank tops. They are super flattering and look great with a pair of jeans or sweatpants. I like to size up so they fit looser and then are even more comfortable. Plus, it's nice to have such easy and versatile tops in your closet.

RXBAR - Pumpkin Spice

I never used to be a protein bar person, and I'm still not, except for two or three brands, and RXBARs are one of them. They've just introduced pumpkin spice for the season, and I saw it and felt the urge to try it; my new obsession has been unveiled. It's quickly become my new favorite snack, and paired with a coffee, I get the perfect afternoon pick-me-up.

Electric Kettle

I love this kettle. It sits so beautifully on the counter, and the goose neck is so satisfying when you pour your water out. I don't have a microwave (sad, I know), so I've been boiling water on the stove, and that just felt too tedious for me to whip out a pot every time I wanted a matcha (which is quite often). So I knew it was time to buy a kettle. I had three requirements: it had to be super cute, electric, and affordable. I don't love tea, so I'm not someone who constantly has the kettle on, so I knew I didn't need the best quality, most long-lasting thing you could buy. But honestly, this kettle is great, and I don't know how you could get much better than this. You literally click a button, and the water heats up in like two seconds. And again, it looks gorgeous on your counter.

My favorite season is almost upon us, and I'm already adding knits and corduroy to my cart. This moment, where summer blends to fall, is when you can start wearing pants and cardigans without absolutely sweating and without needing a heavy coat or three layers of undershirts. It's perfect.

It’s also the time when shopping feels the most exciting—when the pieces you buy can actually carry you through the shift. A lightweight sweater tossed over a slip dress, boots that look just as good with bare legs as they do with tights, a jacket that works for a late dinner al fresco now and for chilly coffee runs in October. Pre-fall is all about versatility, and the items I’m eyeing are the kind that will pull me together even in those in-between weeks where the weather can’t quite decide.

100% Cotton Relaxed Sweater, $70 $55 | GAP

Lace Cardigan

Gap
$60 $47

One of the few perks of being almost chronically online is stumbling across amazing jewellery brands. I’ll admit that I’m quite picky when it comes to jewellery. I’m always drawn to designs with a little character and uniqueness. Over time, I’ve built up a list of brands that have really caught my eye. Some I’ve already tried (and will stay loyal to forever), while others are still sitting patiently on my wish list.

Here is your ultimate guide to timeless, limitless, and year-round jewellery.

Pilgrim Jewellery

I came across Pilgrim jewellery while visiting Copenhagen in August last year, and I have been a loyal customer of theirs ever since. The brand produces effortless and minimalistic pieces that can be worn all year round, and I am never seen without my silver NEVAHE hoops. My mother is also obsessed with the brand, finding every opportunity to have a browse in the hoops and ring sections of the shop. If you are undecided on whether you prefer gold or silver, Pilgrim caters to both in almost all styles.

My favourites...

Heaven Mayhem

You’ve probably seen the knot earrings made famous by Hailey Bieber — those are by Heaven Mayhem. Their vintage-inspired statement pieces are bold enough to spark conversation, yet versatile enough to slip seamlessly into a modern wardrobe. I own the knot earrings myself, and they've become an instant fix for whenever I need a polished lift for any outfit.

My favourites...

Lemon Lua

Recommended and seen on Eva Meloche, Lemon Lua delivers jewellery that infuses everyday looks with playful flair through a vibrant mix of materials such as sterling silver, gold plating, gemstones, glass, pearls, and ceramics. They even have leather accessories and hair clips. Whenever you need to feel youthful yet sophisticated, Lemon Lua has you covered.

My favourites...

Bubble and Bead

I stumbled upon Bubble and Bead while browsing Pinterest for a terracotta beaded necklace, and I clicked onto their site to see their page adorned with 14k gold-filled pieces set with freshwater pearls and natural stones. Their pieces are durable and all designed to survive life, making it a true staple. If you are picky, practical, and still want jewellery that is truly special, Bubble and Bead are masters in creating pieces you’ll reach for, whatever the season.

My favourites...

Originality feels like a myth. Every campaign is a reference, every runway a revival, every trend a déjà vu. Versace puts Claudia Schiffer back on the catwalk. Balmain restages its 90s archives. TikTok edits pine for 2016 as if it were a lost golden era, though it sits less than a decade behind us. Even the aesthetics of our scrolling — grainy camcorder filters, Y2K fonts, Tumblr collages — are recycled languages of eras past.

Why can’t we sit in the present without dressing it up as something else?

Nostalgia as a Crutch

Nostalgia has become our cultural safety blanket. Brands summon the 90s supermodels — Linda, Naomi, Cindy, Christy — like talismans, as though their presence will conjure glamour by osmosis. Miu Miu is still leaning on schoolgirl skirts from the early 2000s. Meanwhile, TikTok is full of edits that claim “2014 Tumblr was the last good era,” complete with The 1975 soundtracks and low-saturation filters. We don’t even wait for decades to pass anymore; we’re already sentimental for the recent past.

Copies of Copies

When everything is a reference, nothing stands alone. A celebrity red carpet look becomes instantly side-by-side compared to a predecessor. Zendaya in archival Mugler armor wasn’t seen as new but as the reference. Sofia Richie Grainge’s “quiet luxury” moment was simply rebranded Carolyn Bessette-Kennedy minimalism. Even the cult of the Chanel jacket is really just Coco’s original 1950s idea endlessly repackaged for new decades. Innovation is risky; recognition feels safe. Maybe that’s why the present looks like a copy-paste mood board — layered, fragmented, but never whole.

The Algorithm Rewards What We Already Know

Social platforms don’t reward originality; they reward déjà vu. A new sound rarely goes viral — a recycled snippet does. The “Tom Ford era” TikToks rack up millions of views because they point back to a time we already mythologized. Fashion trends succeed if they feel familiar: ballet flats, capris, denim maxi skirts, all framed as “comebacks.” The present, by itself, rarely gets a chance.

The Fear of Now

The present is unstable — politically, socially, environmentally. To create something new is to stake a claim in a future we can’t trust will exist. So instead, we look backward. The familiar reassures us that things were good, even if they weren’t. Campaigns dressed in nostalgia don’t just sell clothes; they sell comfort. Maybe we’re not referencing the past to honor it, but to avoid admitting we don’t know what to do with where we are.

Looking Back to Move Forward?

So the question lingers: are we mining the past because it holds the keys to moving forward, or because we can’t bear to face the fragility of the present? Do we reference because it’s easier, or because originality has truly become impossible?

Maybe the problem isn’t that everything is a copy. Maybe the problem is that the present doesn’t feel strong enough to inspire anything new.

Scroll long enough on TikTok and you’ll see it: a pair of Zara trousers labeled a “dupe” for Acne Studios jeans. Same vibe, they’ll say. Except the cut isn’t the same, the fabric isn’t the same, and really, the only thing the two share is the fact that they’re pants.

So what even makes something a dupe? Is it about similarity? Price point? The faintest visual adjacency? Or is it simply the internet’s latest lazy shortcut for signaling taste?

The New Language of Fashion

Once upon a time, a dupe meant a copy — a stand-in for the original. A cheaper perfume that smelled almost identical, a fast-fashion coat cut to look like Céline. Today, the word has been stretched until it means almost nothing at all. “Dupe” is now slapped on anything that vaguely recalls something else, even if the resemblance is more about mood than material.

TikTok, of course, supercharged this shift. Every product is now explained in relation to another, more expensive reference. Instead of naming what something is, we call it what it isn’t. The language flattens nuance, erasing fabrications, cuts, and craftsmanship in favor of clout by association.

Historical Amnesia

Take the Tabi shoe. Scroll through #dupe and you’ll find endless “Margiela Tabi dupes.” Except… Maison Margiela didn’t invent the Tabi. The split-toe shoe traces back centuries in Japan, long before it became a fashion-girl litmus test in the West.

So what’s a dupe here? A brand borrowing a cultural form? A non-Margiela split-toe being dismissed as derivative? The label of “dupe” assumes ownership of an idea, when fashion has always been about circulation, reinterpretation, and evolution.

The Aesthetic Shortcut

Declaring something a dupe is less about accuracy and more about performance. It’s shorthand for: this item will let me sit at that table, visually speaking. The cut might be off, the history might be ignored, but what matters is the quick association.

A Zara coat is called a Max Mara dupe, not because it’s made with the same cashmere blend (it isn’t), but because it signals the same silhouette in a selfie. “Dupe” has become the language of aspiration — a way to frame consumption as cleverness, to imply knowledge of the original without ever engaging with its context.

Beyond Dupes

Here’s the thing: fashion is always referential. Designers lift, remix, and reinterpret constantly. That’s not new. What feels new is our obsession with calling everything a dupe, as if the only way to validate a purchase is by tethering it to something “higher.”

But sometimes a pair of trousers is just a pair of trousers. Sometimes a shoe is an homage, or a revival, or simply an iteration in a longer story. Not every resemblance needs to be collapsed into “dupe.”

Maybe the chicest move is to resist the language entirely — to stop looking for the shadow of something else and instead call things what they are.

Because if everything is a dupe, then nothing is.

There’s a particular kind of photo that floods your feed around mid-July. A girl, sun-kissed and lithe, standing barefoot on the teak deck of a boat somewhere off the coast of St. Tropez. She’s wearing a pastel Pucci or a zigzag Missoni, holding a white Hermès Kelly like it’s a baguette, and captioning it with a single sparkle emoji. She looks gorgeous. Of course she does. But she looks exactly like everyone else.

This is St. Tropez Syndrome. A style affliction where everyone has money, everyone has taste, and no one has any original ideas.

What used to feel like aspirational voyeurism now feels like a very chic group project. You can predict the entire outfit formula before the slide loads: a gauzy patterned mini, slicked-back bun, gold hoops, Oran sandals, and either a vintage Cartier watch or something that whispers “quiet luxury” louder than it should. Throw in an oversized pair of Celine sunglasses and a strategically arranged plate of peaches, and you’ve got the summer aesthetic down to a science.

But when did dressing well become so predictable?

St. Tropez, once the playground of Bardot-era undone glamour, has become more of a seasonal runway for the same five outfits recycled on different yachts. The individuality is gone. Everything feels optimized for Instagram, filtered through a moodboard that was already overdone in 2022. It’s less la dolce vita, more “what’s still in stock at Matches?”

It’s not that any of the pieces themselves are wrong; a white Kelly is forever, and no one’s questioning Hermès. But the styling, the sameness, the sense that everyone is dressing for the same imagined audience… that’s where it loses its magic. Luxury isn’t about fitting in. It’s about the offbeat choices, the things that don’t make sense until you wear them.

There’s nothing wrong with loving a uniform, but the current Euro summer aesthetic feels less like a point of view and more like a dress code. And when the goal is to look expensive, not interesting, we lose what makes fashion fun: the friction, the personality, the unexpected.

So if you’re heading to St. Tropez, by all means, pack the Missoni. But maybe mix it with something that doesn’t match. Throw in a sandal that isn’t Oran. Wear the bag no one recognizes. Be the one they screenshot — not the one they scroll past.

Here's how I would do St. Tropez instead:

Gucci Silk Scarf, The Real Real | $210
Vintage Scarf, The Real Real | $95
Patterned Hair Scarves, Set of 2, Anthropologie | $28
Sensi Studio Mini Straw Picnic Bag, Banana Republic | $230
Staud Leather Bucket Bag, The Real Real | $124
Prize Cream Earrings, Heaven Mayhem | $90
Gold Silver Hoop Dangle Earring, Amazon | $14
Eau d'Italie Perfum, Eau d'Italie | $191
Oversized Fit Linen Shirt, Ralph Lauren | $168
Linen Relaxed Long Sleeve Shirt, Quince | $40
Outta Love Tort, Le Specs | $53
Hair Resort Spray, Kevin Murphy | $36
Diane von Furstenberg Silk Long Dress, The Real Real | $138
John Patrick Slip Dress, The Real Real | $118
Vince Silk Dress, The Real Real | $135