Press

Shoutout Miami talks with Sky Haarsma

Sky Haarsma shares her stories and inspirations that led her to create the popular Gen Z fashion blog, The It Girl Guide.

Sky Haarsma talks about what major fashion blogs get wrong about Gen-Z.

The It Girl Guide: A Fashion Blog for Gen Zers

Fashion blogs seem to be everywhere these days. Unfortunately, it’s difficult to tell them apart. Most fashion blogs feel like they’re created to propel the Instagram account of someone looking for free handouts from unsuspecting brands. If not that, then you find yourself scrolling through a bloated corporate rag, unabashed by their calculated agenda.

Female Disruptors: Sky Haarsma

Be consistent. In today’s day and age where there is such a voracious appetite for content, you must be consistent. I needed to take time off from TIGG to do my finals...

DTLA native creates fashion guide for girls

While classes returned in person as the pandemic numbers decreased, Sky Haarsma took a different path. She created her fashion website, The It Girl Guide.

16-Year-Old Creates the IT GIRL GUIDE Instead of Going Back to School

"I was always annoyed when I opened a fashion blog. Instead of getting the scoop on Devon Lee Carlson or the new SSENSE sale, it was some old person I never heard about or some crazy designer that only makes clothes for the elite," says Sky. "So, I made my own."