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GIGI AND BELLA HADID'S VERSACE CAMPAIGN

the it girl guide

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@bellahadid

Versace’s Spring Summer 22 campaign is here and it stars my favorite nepotism models, Gigi and Bella Hadid. And let me just say, they look so good.

VERSACE

Gigi went back to her super blonde hair for these shoots and both she and Bella have long curly hair making them look even more like literal gods. Plus this hair paired with Versace’s colorful latex outfits, they look like mermaids. Like, imagine those mermaids who sat on the rocks in Peter Pan. And I mean that in the best way possible, those mermaids were killing it.

VERSACE

I honestly think the picture of the two of them hugging is so cute because it reminds me of all those adorable baby pictures the girls are always posting. The photo features Versace’s Medusa bag and some fun colorful hairpins. Love it. Bella and Gigi look so young and youthful it's so cute.

We haven’t seen Gigi and Bella in a shoot together in forever, the last time being February 2020 for Vogue, so seeing this campaign brings such a relief. Donatella also said “Family is always at the heart of everything I do, which is why I love Bella and Gigi so much. They perfectly exemplify the strength between sisters, and they share that message to our Versace sisterhood worldwide.” Ugh, so adorbs.

VERSACE

They were photographed by Mert Alas and Marcus Piggott and were also photographed with Donatella herself and Maluma, who was a model in the menswear collection. 

Seeing these photos reminded me how much I love seeing the Hadid’s together and really hope we don’t have to wait another two years before we get this again. And the one thing that makes me happier than the actual photos are the behind-the-scenes photos, and lucky for me Donatella gave us everything we could ever want with this BTS.

@donatella_versace
@donatella_versace
@donatella_versace
@donatella_versace
@donatella_versace
@donatella_versace
@donatella_versace
@donatella_versace
@donatella_versace
@donatella_versace
@donatella_versace
@donatella_versace

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  • Being an it-girl isn’t about being a nepo baby or buying the shoes everyone else is buying, and I wanted to create TIGG - my digital magazine - to help show that. Here on TIGG, you can feel like an it-girl not only through reading about new outfit ideas and supermodels, but also through vintage designer finds, wellness, and lots of good food and drinks.

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